There is no straight forward answer to it.
I would say it all depends on the bandwidth required and how your load varies in this bandwidth.
Practically, 30dB is a very good RL to be with, but if you get a RL of 25dB again one cant be sure if its because of the load or bad line.
Again on the IL issue, the factors that contribute are many; finite conductivity, dielectric loss and many others. I would say anything less than 1dB is ok, but one cant generalise, for even the co-axial cables we use with network analysers have a spec of more that 1dB at highfrequencies.
The answer is there is no generalised bench mark. It depends on the circumstances.
Hope this was useful.
Probably if you consider a specific case, an acceptable spec could be reached.