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What do you exactly mean with identify? It's a flat jumper cable which can be characterized by number of circuits, spacing, length, wire diameter. Carrier can be plastics or paper. You mainly need a measuring tape and/or slide gauge to determine the parameters
For repair purposes, you'll most likely want to replace it by a number of individual wires.
Also "jumper cable" or "flat jumper cable", as previously mentioned. I also found "ribbon jumper cable" for jumper cable with round conductors at one manufacturer. "Ribbon cable" as such is an unspecific term, mostly used for cables used with IDC connectors.this is more often called "Flat Flexible Cable"
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I am probably being over pedantic but this is more often called "Flat Flexible Cable", whereas "Ribbon Cable" is usually round cored cable (multi strand or single core, more often multi strand), nit picking. These generally go in FFC connectors where as ribbon cables tend to go have a connector at each end and plug into sockets on the PCB.