You will need to match the transmitter IR wavelength to the receiver IR wavelength.
The wavelength itself is not important, but having both ends of the system working together at the same wavelength is VERY important.
How often you pulse it on and off has nothing to do with the wavelength.
But again, the receiver must be tuned to the exact same pulsing frequency as the transmitter.
Power is a lot less important than the optics.
Something highly directional and focused with a lens or a mirror will go a lot further than just connecting up a wide angle transmitter to a wide angle receiver.