Yes, I usually see (and so, draw) the post foot at about 1/4 to
1/3 of the way in from the bond shelf edge. Too much more
and the bonder capillary may interfere with the seal (lid)
shelf (if we're talking ceramic solder seal hermetic packages,
which I mostly use).
A stamped leadframe, plastic mold package ought to not
have the same concern. But having done almost no work
using plastic packaging, I couldn't say what issues there
might be in the "design space".
One potential (if second-order) interest might be the
difference in resistance between a length of bond post
finger, and a length of bond wire. More of one means
less of the other, a length trade. I do know that the
cofired ceramic packages use fairly resistive metal inks
(tungsten, or molybdenum are your choices and not much
difference, neither are great) while the bond wire Al, Au
(or Cu?) are all much better conductors. In the rollup of
the entire post-to-pin trace however, you're talking about
scraping for a percent or three of total pin-to-pad R if it's
a large body like DIP40 or CQFJ84, or a complex custom
CLGA with fine pitch internal routes. You might elect to
pick a worse case of known geometries and work out
the numbers, and whether to try harder on the post
location (with the input from the assembly engineers).